Smart Pricing vs Discount Strategy In Pharma Business
In the pharma franchise world, most beginners believe one thing: “Higher discount = higher sales” On paper, it sounds logical. But in real markets, it rarely works that way. In my experience working with 50+ distributors across Tier-1, Tier-2, and Tier-3 cities, I’ve seen a consistent pattern: Discounts bring orders Smart pricing builds business Most […]
