Why 70% Pharma Franchise Businesses Fail In India?

Why 70% Pharma Franchise Businesses Fail In India?

The PCD pharma franchise in India is often marketed as a “low-investment, high-return” opportunity. Every day, I meet new distributors who enter this business with dreams of quick profits, monopoly rights, and easy doctor conversions. But here’s the uncomfortable truth: In 70% of failed cases I’ve seen, the problem was not the market — it […]